Today we got from Gerry Harvey, the CEO of Harvey Norman, confirmation that he is a practical man....at least belatedly. He was clearly not honest enough to concede that he was wrong in his actions to campaign for a new tax, however when it comes to money, he is inherently a far more practical or pragmatic man. Clearly he has seen some impact on sales from his 'tax policy', and has climbed into the trees. There was no fanfare greeting the launch of this enterprise- a new online business. He is conspicuously silent since drawing negative press. He has done this before, its just that he could not make it work.
I guess you cannot blame him before his entire business model was about charging high margins upon the unsuspecting. I actually don't expect him to develop his market online. I think he will sell his shares and retire. The online presence is probably just a smoke screen because really it does not fit with his existing business model. Its not a question of being too late, its a question of people questioning the integrity of a business which charges so much more for online or store-bought produce (knowing the online price).
Anyway, his arrogance will only cost him millions....not enough carnage for him to face his demons.